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What you eat isn't the whole story
Same Food.
Different Purpose.
You've tried to change something about your eating more times than you care to remember.
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Take ice cream.
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You know the calories. You've tried cutting back, stopped buying it and promised yourself you'd give it up.
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But you're still eating it.
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You know what you're eating. You know what you want to change.
What you don't know is why ice cream has such a hold over you.
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And that's a question no diet can explain.
How many times can you try harder
You can make stricter food rules, promise yourself you'll stick to them and put more effort into resisting the foods you're trying to avoid.
But you've tried all that before.
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Willpower can help you resist eating something. It can't change the reasons you keep wanting it.
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Every time you start another diet, you're working on changing your eating. But you're still relying on the same understanding of the problem that you had when you started the last one.
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What if there's important information about your weight regain that you've never looked for?
A different way to tackle weight regain
The Weighting for Happiness Project grew out of more than 1,000 conversations with women about their repeated weight regain.
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These conversations revealed how much was overlooked when the focus stayed only on food and dieting.
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Diets focus on food. We investigate what diets leave out.
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Your weight and dieting history. The food rules you grew up with. The different reasons you eat and the patterns that keep repeating.
Our diagnostics provide the questions, tools and pathway to explore your own history, identify patterns and make connections you hadn't previously recognised.
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The answers aren't in another set of food rules. They're in the parts of your own story you've never been asked to look at.
You already know how to lose weight
What's going to be different next time?
You've followed the rules, lost the weight and watched it return.
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You know what happens. But you still don't know why it happens.
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Before you decide what to do next, find out what you've been missing.
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Start with a full diagnosis. Our diagnostics provide the tools and guidance to uncover the reasons for your weight regain.
